Catalyx bolsters team with five hires

UK – Innovation insight consultancy Catalyx has made five appointments across research, strategy and project management.

Jovy lau and solene perrin

Jovy Lau (pictured, left) joins Catalyx as research manager, bringing expertise in advanced analytics and brand tracking from Hall & Partners.

Also appointed as research manager is Solène Perrin (pictured, right), who previously worked at MMR Research. Her background includes combining neuroscience, sensory science and market research.

The company has appointed Louise Hazell, formerly of Human8, as lead strategist. Hazell specialises in mixed-method research to uncover consumer attitudes and behaviours. 

Tatiana Abdulmanova also joins Catalyx as lead strategist, with a background in qualitative research experience, incorporating cultural insights and semiotics. Abdulmanova worked at The Planning Shop prior to Catalyx.

Meanwhile, Ivona Zaharieva takes up the role of project manager, joining the business from Bulgarian Online Research.

Andy Cestaro, head of client strategy, Catalyx, said: "Bringing in such a talented and diverse group of experts strengthens our ability to unlock consumer insights and drive meaningful innovation for our clients."

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