Users of Omni’s platform can analyse data using SQL, spreadsheets, AI or point-and-click interfaces.

Through the partnership, Cynozure will ensure that businesses can integrate Omni’s platform into their broader data ecosystem. 

The companies said the joint approach aimed to address a need, highlighted in Cynozure’s recent research, for data leaders to prioritise business intelligence and analytics platforms, and that the move would help organisations to boost the impact of their BI investments.

Paul Goddard, head of partnerships – Emea at Omni, said: "As organisations need to increasingly rely on data for decision-making, our collaboration promises to help businesses achieve short-term analytics goals while building a transformational strong, data-driven foundation for the future."