In the newly created role, King will lead and continue to grow the agency’s pharmaceutical team. He has over 20 years of consulting experience, much of which has been spent in the pharma sector in Australia and overseas.

Prior to joining the company in 2014, King was managing director at M&C Saatchi’s strategy consultancy Clear.

Mark Sundquist, managing partner, Fiftyfive5, said: “Pharma is a key growth driver for the business and Alan is the perfect person to capture and build on the momentum we already have in this space. We have a large team of skilled pharma practitioners and we are excited about the significant opportunity that exists.”