Measure Protocol launches answer tool
The service, ‘Measure QuickAnswers', posts a question to the company’s MSR mobile app audience of young adults in the US, Canada and the UK.
To use the tool, clients type their question into an online form, with results received 48 hours later, Measure Protocol said. Data is cut by age, gender and education level.
Owen Hanks, chief executive of Measure Protocol said the tool allows users to "uncover answers to that one burning question".
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