17 March 2016
Richard Osman on the fall of scheduled TV and the rise of the geek
UK — Richard Osman, creative director of Endemol TV and producer and co-presenter of game show Pointless, was the keynote interview on the afternoon of the first day of the Market Research Society (MRS) annual conference, Impact 2016.
In this short video, he explains why he thinks scheduled TV is on its way out, why he still considers ratings to be the most important measure of success, and describes the rise of the ‘harmless’ geek.
We hope you enjoyed this article.
Research Live is published by MRS.
The Market Research Society (MRS) exists to promote and protect the research sector, showcasing how research delivers impact for businesses and government.
Members of MRS enjoy many benefits including tailoured policy guidance, discounts on training and conferences, and access to member-only content.
For example, there's an archive of winning case studies from over a decade of MRS Awards.
Find out more about the benefits of joining MRS here.
0 Comments