Baron joins Affinio executive team

CANADA – Marketing strategy platform Affinio has appointed TagMan co-founder Jon Baron as its first chief revenue officer.

Jon baron affinio_crop

Baron (pictured) joins the company from enterprise software platform Bamboo Rose, where he was president. He co-founded TagMan in 2009, serving as chief executive until 2014, and later became chief revenue officer at IgnitionOne.

At Affinio, Baron will be responsible for the company’s market strategy and customer success, leading executives in partnerships, growth and marketing. He will report directly to Tim Burke, Affinio’s chief executive.

Burke said: “Jon’s expertise and substantial success in bringing disruptive technology to enterprise brands makes him uniquely qualified to help our customers propel their business forward in a world of constant and rapid change.”

Established in 2013, Affinio’s platform is based on AI-graph technology that mines relational network connections within social audiences. 

We hope you enjoyed this article.
Research Live is published by MRS.

The Market Research Society (MRS) exists to promote and protect the research sector, showcasing how research delivers impact for businesses and government.

Members of MRS enjoy many benefits including tailoured policy guidance, discounts on training and conferences, and access to member-only content.

For example, there's an archive of winning case studies from over a decade of MRS Awards.

Find out more about the benefits of joining MRS here.

0 Comments


Display name

Email

Join the discussion

Newsletter
Stay connected with the latest insights and trends...
Sign Up
Latest From MRS

Our latest training courses

Our new 2025 training programme is now launched as part of the development offered within the MRS Global Insight Academy

See all training

Specialist conferences

Our one-day conferences cover topics including CX and UX, Semiotics, B2B, Finance, AI and Leaders' Forums.

See all conferences

MRS reports on AI

MRS has published a three-part series on how generative AI is impacting the research sector, including synthetic respondents and challenges to adoption.

See the reports

Progress faster...
with MRS 
membership

Mentoring

CPD/recognition

Webinars

Codeline

Discounts