CIE hires three across its businesses

UK — Research agency group Chime Insight & Engagement (CIE) has announced new appointments at Facts International, Opinion Leader and Watermelon.

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Alpa Virdi (pictured) joins Opinion Leader as associate director following 20 years in different client-side and research agency roles. She specialised in the not-for-profit, business-to-business, and customer services sectors and has most recently been running her own consultancy, Spotlight Market Research.

CIE’s other appointments are Rachel Robinson who joins Facts International as a senior research executive where she will work mainly with telecoms and financial services clients. She joins following three years at GfK, working in the health department.

Angela Murray joins digital agency Watermelon as a consultant and will be primarily working within the voice of the customer team. Having previously worked at market research and technology company, Toluna, Murray moved to Aurora Market Research in 2008, where she managed online research projects.

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