Cint expands with new office, appointments and product
This is the company’s fourth US office along with Princeton, Los Angeles and Atlanta. It has also hired Carina Aguilar to its LA office.
This announcement follows Cint’s most recent new tool, Connect, for cross-device audience and ad effectiveness measurement.
Cint Connect currently has more than 1,500 panel partners opted in to the program.
Stefan Hök, senior vice-president of Cint products, said: “No other insight platform provides researchers with such broad coverage of advertisement measurement technology, while offering an additional revenue stream to panel partners and at the same time, keeping the panellist experience in focus with complete transparency and increased relevant survey opportunities.”
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