Deitch (pictured) was previously chief revenue officer with P2Sample, which Cint acquired earlier this year.

Tom Buehlmann, CEO of Cint, said: "As we finalise the integration of P2Sample and Cint, we are bolstering our leadership team to meet our objectives in 2020 and beyond. This move was part of a restructuring on the operations side of the company to better accommodate our growth and our clients’ needs." 

As COO, Deitch will head the newly created operations team and he will also lead Cint’s product and member support teams. 

Deitch has 20 years’ experience in the market research industry. As P2Sample’s CRO he led the company through two years of revenue growth. He has held senior global positions at The NPD Group and Ipsos. He also sits on the Women in Research (WIRe) advisory board and recently received WIRe's MRX diversity champion award.

Thornton will now lead the company across all its commercial efforts with the prime focus on expanding its customer and supplier base. He will also lead the company’s demand-side, sales and customer success teams (across EMEA, Americas and APAC), alongside its global supply team and the marketing team.