David Smith and DGL directors launch syndicated research JV
Smith is joined at Evolution Research by DGL’s Adam Riley and Jennifer Del Carlo.
Evolution will offer syndicated marketing consultancy services “in a number of fields” and will commission qual and quant work “in key areas where we know there is substantial interest”, Smith told Research.
The firm’s first report is a “major online study” conducted in China among students who are considering travelling overseas for postgraduate courses. Also in the pipeline is a piece of research looking at the attitudes of UK-based SMEs towards purchasing commercial insurance.
Both DVL Smith and DGL will continue to operate as before, said Smith.
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