Headquartered in Utrecht, The Netherlands, DVJ Insights also has offices in the UK and Germany.

The company has established the Swedish office to work more closely with its global and local clients in the Nordic region. It has also extended its annual European brand growth survey to the Swedish market.

Client consultants Henrik Dieden and Pontus Egnér have joined the business to jointly lead the Swedish office.

Dieden’s experience across the client and supplier side of the market research industry has included GfK, Findus, Aller Media and Unilever.

Egnér has previously held consumer research, marketing and sales roles at GfK and FMCG companies including Cloetta and Atria.

The company has also appointed Johanna Glantz as project manager, marketing, to work with Dieden and Egnér in building the business in Sweden.

Lucas Hulsebos, chief executive, DVJ Insights, said: “During the past few years we have worked with many clients in the Nordic region. By opening an office in Sweden, we will be more able to service these clients better. We have integrated the Nordic market in our brand growth platform to understand the needs of our clients better and this new office can help in sharing our learnings with the market.”

Pictured, left-right: Henrik Dieden, Johanna Glantz and Pontus Egnér