Suh joins the company from Gerson Lehrman Group, where he led partnerships and corporate development. His private equity and corporate development background includes roles at WPP and Kantar.

In his new role, he will lead strategy and corporate development at Eyeota, including initiatives to boost growth, business development, acquisitions and capital raising.

Lee previously worked in Oracle Data Cloud’s partner management team and has also held positions at Criteo, Razorfish Health and Krux Digital. He will develop data strategies for Eyeota’s clients.

Kevin Tan, chief executive and co-founder of Eyeota, said: “Chris and Don add unique and complementary perspectives to our team in their respective fields that will be invaluable to the Eyeota team as we continue our expansion in the US market and on the world stage.”