The agency, owned by the St Ives Group, has hired qualitative specialist Dan Cooper from GfK (pictured), Claire Jennings from Illuminas and Terri Worley from PSB.

Cooper will head up work for a range of Incite’s international clients across the media, healthcare, FMCG and finance sectors. Jennings, meanwhile, will work across energy, financial services and FMCG clients, while Worley will work with clients in the FMCG, public healthcare and social marketing fields, with a particular emphasis on reputation management.

Incite MD, Roger Banks, said: “Dan, Claire and Terri are all singularly talented and energetic people. They are committed to ensuring that Incite stays ahead of the competition and delivers work that incites change for clients.”

In addition, Uzma Razaq is joining as a qualitative field manager and Bukky Akinsemoyin is joining the accounts team.