Caldwell was most recently managing director of consumer insights provider Nepa in the UK, and prior to that was director of knowledge and strategy at Research Now. 

"As a company we are organically outgrowing our traditional markets and our current product offer is extremely successful among existing clients, so there really is tremendous opportunity out there," said German Loewe, Netquest CEO and founder.

"Appointing Johnny is a real coup for us, his vision and expertise are inspiring, as is his acumen for always knowing what clients really crave."