Nielsen revenue up 11.8% in Q4, 5.5% for 2013

US — Nielsen has reported an 11.8% rise in fourth-quarter revenue, and a 5.5% increase in annual revenue following the acquisition of Arbitron.

Q4 sales were $1.6bn, while annual sales were $5.7bn. Excluding Arbitron’s contributions, Q4 revenue was up 2.5% and full-year revenue increased 3%.

Growth was driven by the media measurement – or ‘Watch’ – part of Nielsen’s business. Revenue there was up 11.2% for the full year, compared to growth of 1.9% in the consumer research – or ‘Buy’ – segment.

Income from continuing operations for the full-year increased 78.1% to $431m. Adjusted net income increased 21.3% to $770m.

Pictured is Nielsen CEO Mitch Barns.

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