P2Sample releases DIY tool
The tool gives users access to P2Sample’s technology platform to manage projects, choose their cost-per-interview (CPI) and target respondents using the company’s behavioural and demographic profiles.
The company says the solution, dubbed P2Solo, offers clients cost-effective project management without having to wait for P2Sample to greenlight a project.
Mathijs de Jong, chief executive of P2Sample, said: “Giving our clients the opportunity to use things like automation and machine learning in a hands-on way helps us – and them – achieve their goals of faster insights and better quality."
We hope you enjoyed this article.
Research Live is published by MRS.
The Market Research Society (MRS) exists to promote and protect the research sector, showcasing how research delivers impact for businesses and government.
Members of MRS enjoy many benefits including tailoured policy guidance, discounts on training and conferences, and access to member-only content.
For example, there's an archive of winning case studies from over a decade of MRS Awards.
Find out more about the benefits of joining MRS here.
0 Comments