Rentrak’s TV Everywhere business up 76% in Q3
Overall, its total revenue was up 38% to $26.9m (compared with $19.5m for 3Q fiscal year 2014 ).
Operating expenses for this quarter were $19.7m, versus $14.5 million for the third quarter of fiscal 2014, with the increase primarily related to costs associated with the acquisition of Kantar’s US return path data business, higher head count and stock-based compensation expenses.
Bill Livek, Rentrak’s vice-chairman and CEO said: “We are focused on several strategic areas, including multi-screen measurement, targeted advertising, innovative product development, and integration of our ratings and advanced demographics into ad buying systems.”
The company has also completed the sale of its Pay-Per-Transaction (PPT) video retail business to Vobile.
We hope you enjoyed this article.
Research Live is published by MRS.
The Market Research Society (MRS) exists to promote and protect the research sector, showcasing how research delivers impact for businesses and government.
Members of MRS enjoy many benefits including tailoured policy guidance, discounts on training and conferences, and access to member-only content.
For example, there's an archive of winning case studies from over a decade of MRS Awards.
Find out more about the benefits of joining MRS here.
0 Comments