WPP insight revenue down slightly in Q1

UK— Revenues for WPP’s consumer insight businesses fell 1.8% in the first quarter of 2010, according to results released today.

The performance of the insight division was in line with the group as a whole, whose revenues fell by 1.8% compared to the same period last year, although on a constant currency basis it was marginally behind.

“Consumer insight revenues recovered strongly in sequential quarters and fell slightly by 0.4%, comparing quarters year to year, with the United Kingdom still pressured,” the company said in a statement.

Commenting on the group’s overall performance, it said: “Although the last quarter of 2009 was certainly ‘less worse’, the start to 2010 seems to indicate a change in client attitudes.”

In reportable US dollars revenue was up 6.6%, a difference that the firm said primarily reflected the strengh of the Euro and Japanese yen against the dollar.

The group’s overall headcount was up slightly in the quarter, having fallen sharply over the last year.

The firm also said it had reduced net debt levels arising from the debt-funded acquisition of TNS in 2008, bringing net debt to around 2.8 times EBITDA.

We hope you enjoyed this article.
Research Live is published by MRS.

The Market Research Society (MRS) exists to promote and protect the research sector, showcasing how research delivers impact for businesses and government.

Members of MRS enjoy many benefits including tailoured policy guidance, discounts on training and conferences, and access to member-only content.

For example, there's an archive of winning case studies from over a decade of MRS Awards.

Find out more about the benefits of joining MRS here.

0 Comments


Display name

Email

Join the discussion

Newsletter
Stay connected with the latest insights and trends...
Sign Up
Latest From MRS

Our latest training courses

Our new 2025 training programme is now launched as part of the development offered within the MRS Global Insight Academy

See all training

Specialist conferences

Our one-day conferences cover topics including CX and UX, Semiotics, B2B, Finance, AI and Leaders' Forums.

See all conferences

MRS reports on AI

MRS has published a three-part series on how generative AI is impacting the research sector, including synthetic respondents and challenges to adoption.

See the reports

Progress faster...
with MRS 
membership

Mentoring

CPD/recognition

Webinars

Codeline

Discounts