The investment will help to further Attest’s expansion in Europe and North America.

Attest has doubled its headcount to 140 since early 2020 across the company’s London and New York offices. 

Organisations use the company’s software-as-a-service (SaaS) platform to set up and distribute surveys. The self-serve platform allows brands to access around 110 million people in 49 countries. Clients include Microsoft and Santander.

The funding brings the total invested in Attest to date to over $85m.

Jeremy King, chief executive and founder, Attest (pictured), said: “During one of the fastest-evolving and most uncertain times, we have provided clarity and confidence for our clients, empowering them to make informed decisions with consumer data, to help organisations of all sizes survive and thrive during a pandemic.

“We’re thrilled at all the possibilities that this latest funding round unlocks. The consumer voice will remain the most important voice for businesses, and that’s why we are all so excited to be able to boost more and more brands in more markets.”

Colin Bryant, partner, NEA, added: “In the current climate, the need to tap into consumer behaviour has never been higher, and we’ve seen how Attest has facilitated growth for brands across the pandemic. We foresee the demand for consumer data only getting stronger.”