Demiral (pictured) founded and led a marketing consultancy and has held leadership roles at Ipsos, TNS, Beverage Partners Worldwide and P&G, where he specialised on general management, commercial models, strategy development, mergers and acquisitions, and team leadership.

In his new role, Demiral will play a key role in helping develop BoltChatAI’s partnerships.

Hakan Yurdakul, chief executive officer at BoltChatAI, said: “I’ve known Murat for years and have always admired his ability to connect the dots between business strategy, data and technology.

“He understands the power of insights and what it takes to build meaningful partnerships. Having him on board is a huge win for BoltChatAI as we continue pushing boundaries in AI-driven research.”