Ipsos appoints new MD in North Africa
Durand (pictured) joined Ipsos in 2011 as president in Montreal, Canada, where he was responsible for operations, client relations and strategy implementation, and led the development of projects for local and international clients across Canada. Prior to joining Ipsos, Durand was vice-president at marketing firm Bleublancrouge.
In his new role, based in Casablanca, he will oversee operations and growth for Ipsos in Morocco and Algeria.
He will report to Edouard Monin, the company’s chief executive in the Middle East and North Africa (MENA).
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