Joe Davis named as latest Webtrends CEO

US — Digital marketing solutions firm Webtrends has named Joe Davis as its latest CEO.

Davis joins from e-commerce technology firm Tocata, where he was also CEO. Before that he was CEO of cloud-based software firm Coremetrics.

“During this time of transformation and growth in digital marketing, there is no better person to lead Webtrends than Joe Davis,” said David Mitchell, operating partner at Francisco Partners and member of board of directors for Webtrends. Mitchell had been named CEO of Webtrends in September of last year.

“He brings a wealth of experience in the web analytics and digital marketing space and we are very fortunate to bring him on to the Webtrends team.”

More information on Webtrends and the appointment can be found here.

We hope you enjoyed this article.
Research Live is published by MRS.

The Market Research Society (MRS) exists to promote and protect the research sector, showcasing how research delivers impact for businesses and government.

Members of MRS enjoy many benefits including tailoured policy guidance, discounts on training and conferences, and access to member-only content.

For example, there's an archive of winning case studies from over a decade of MRS Awards.

Find out more about the benefits of joining MRS here.

0 Comments


Display name

Email

Join the discussion

Newsletter
Stay connected with the latest insights and trends...
Sign Up
Latest From MRS

Our latest training courses

Our new 2025 training programme is now launched as part of the development offered within the MRS Global Insight Academy

See all training

Specialist conferences

Our one-day conferences cover topics including CX and UX, Semiotics, B2B, Finance, AI and Leaders' Forums.

See all conferences

MRS reports on AI

MRS has published a three-part series on how generative AI is impacting the research sector, including synthetic respondents and challenges to adoption.

See the reports

Progress faster...
with MRS 
membership

Mentoring

CPD/recognition

Webinars

Codeline

Discounts