Beaver (pictured) will succeed Ben Page on 15 November when he takes up the role of chief executive of Ipsos globally.

She has been with Ipsos Mori for more than a decade, during which time she has “established and grown businesses and fostered high-performing cultures”, according to the market research company.

Most recently, Beaver was managing director for public affairs in the UK and has led programmes including the React study tracking Covid-19 prevalence across England, as well as public attitudes work covering the use of evidence, Brexit and vaccines, plus a key project with the Royal Foundation on the importance of the early years. Prior to joining Ipsos, Beaver held roles across various consultancies, including PwC and KPMG.

 She is also a fellow of the UK Academy for Social Sciences, a board member for the Campaign for Social Sciences, a visiting senior research fellow at King’s College London and a trustee for the government What Works Centre for Early Intervention.

Commenting on the appointment, Ipsos chief executive Ben Page, said: “Kelly is a passionate, experienced and entrepreneurial leader with a proven track record of delivering dynamic business growth, alongside being a fantastic external commentator and leader for her teams.”

Beaver added: “I am looking forward to continuing to deliver value to our clients and diversifying what we can offer them. I am deeply committed to further driving inclusion and diversity throughout the organisation and to attracting and nurturing our talent.”