The agreement will see the whole senior team and staff at Rainmakers CSI join Incite within the next six months, with plans for the company to help grow Strat7’s global footprint.

Specifically, the Rainmakers acquisition will help Strat7 expand its global services and presence in the US, as well as offering Rainmakers’ consultancy services to existing Strat7 clients.

Rainmakers CSI provides consultancy services to business-to-business and business-to-consumer clients in industries including financial services, fast-moving consumer goods, healthcare, and media and entertainment, with more than half of its work based in the US.

Strat7 acquired Incite in 2021 for around £18m.

Barrie Brien (pictured), chief executive at Strat7, said: “Rainmakers’ commitment to providing highly commercial results for clients, delivered through focused, agile client teams, fully aligns with Strat7 Incite’s core values.

“We look forward to integrating Rainmakers CSI into the Incite team over the coming months and leveraging our broader group capabilities to support our clients in driving customer-centric growth.”

Colin Buckingham, chief executive at Rainmakers, said: “Being part of Strat7 gives us the opportunity to scale our own proposition, bring greater value to our clients, offer exciting new opportunities to our people and expand our business.

“We will gain access to Strat7’s extensive range of technology-powered data and insight solutions, their fantastic client base and their global capabilities.”