Before joining The Pineapple Lounge, Spencer (pictured) was head of cultural intelligence at Truth and has been a semiotician and brand strategist at Space Doctors.

Spencer has worked with clients including the UN, Scottish government, Coca-Cola, Intel and Unilever, as well as consulting with TPL since 2015.

Riwanon Gestin, managing director – strategy at The Pineapple Lounge, said: “We have always loved partnering with Tim and are delighted to be able to have him join the team on a permanent basis.

“His passion, creative mindset, and his extensive experience as a semiotician and cultural strategist for leading global brands are second to none. It’s so great having him around every day now and can’t wait to introduce him to more clients.”