Chatterji, who will be based in Helsinki, Finland, previously worked at the games streaming platform Hatch and game engine and services firm Unity Technologies.

At Verto, Chatterji will lead the company’s Finnish data lab, and focus on improving the business’ measurement technologies, data science and behavioural market research methods.

Verto has also appointed Ralf Wahlsten, partner at one of Verto’s first investors OpenOcean, to its board.

Wahlsten has a background in corporate and business strategy development, business process re-engineering and marketing strategy, and currently holds board positions at MariaDB, RapidMiner, Nordic Telecom and HeavenHR.

Tony Nysten has also joined Verto’s board as a board observer, representing Finnish Industry Investment, where he works as an investment manager.

Verto Analytics is a media measurement firm, and runs a behavioural analytics platform and passively metred panels in various countries.