YouGov recruits head of banking
Before joining YouGov, McInnes (pictured) ran her own research-led strategic consultancy and has worked as HSBC’s global client business partner at Nielsen.
McInnes has also worked at Synovate, where she headed financial services across the United Arab Emirates and Gulf Cooperation Council.
At YouGov, McInnes will be tasked with enhancing the company’s banking and insurance analytics.
Frank Saez, global head of sector experts, said: “Banking and insurance has always been a key sector for us and with Emma now on board, our footprint in the industry will only increase as more people make full use of our insights.”
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