TNS BMRB’s Lopez on the role of research in social inclusion
In this interview with Research Live, CEO of TNS BMRB, Desiree Lopez, discusses the importance of justifying the public value of social research and how it can be used to improve social inclusion and cohesion, as well as the commonalities and differences between social and commercial research, and researchers.
We hope you enjoyed this article.
Research Live is published by MRS.
The Market Research Society (MRS) exists to promote and protect the research sector, showcasing how research delivers impact for businesses and government.
Members of MRS enjoy many benefits including tailoured policy guidance, discounts on training and conferences, and access to member-only content.
For example, there's an archive of winning case studies from over a decade of MRS Awards.
Find out more about the benefits of joining MRS here.
0 Comments