Comscore appoints UK country manager
Xhelili has been part of Comscore’s Emea team for almost a decade, holding leadership roles within the sales team.
In the new role, she will lead Comscore’s strategic initiatives in the UK, strengthening partnerships with brands, agencies and publishers.
Alejandro Fosk, executive vice-president, international at Comscore, said: “Ira’s deep expertise, strong market understanding, and proven ability to drive commercial success make her exceptionally well-suited to lead Comscore’s UK operations.
“She has been instrumental in expanding our commercial strategy across Emea, and I am confident that under her leadership, we will continue to bring innovative solutions to the UK market.”

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