Leger said its new western Canada division would combine its offices in Vancouver, Edmonton and Calgary under the leadership of executive vice-president, western Canada, Steve Mossop.

A central Canada division would be led by Andrew Enns, executive vice-president, central Canada, and Ian Large, executive vice-president, consumer insights, and be based from the company’s Toronto and Winnipeg offices.

The third division, eastern Canada, will combine Leger’s Montreal and Quebec City offices, led by Christian Bourque, executive vice-president, and Cyntia Darisse, vice-president, Quebec.

Leger’s US office will continue to be led by executive vice-presidents Pat DePietto and Alicia Ierardi.

Jean-Marc Léger (pictured), president at Leger, said: “I am pleased to appoint Steve Mossop, Andrew Enns, Ian Large, Christian Bourque and Cyntia Darisse as our research leaders in Canada.

“Their extensive leadership experience, combined with their deep knowledge of their respective regional markets, will ensure our clients continue to receive the excellent service and impactful insights they need to make better business decisions.”