Reagan (pictured) was formerly vice-president of new product sales and business transformation at Gartner and has 15 years’ experience in sales leadership.

Manocha was previously executive vice-president of client solutions at Sago and will now be responsible for the company’s marketing team.

Reed Cundiff, chief executive at Sago, said: “At Sago, we believe that market research has the opportunity to transform how companies better understand their customers’ needs and preferences.

“Katharine and Raj, in their respective roles, bring the experience, energy, and vision needed to make this transformation a reality for our clients.”